The Camaro Chroma was unveiled at the 2009 SEMA Show. It looks like the custom creation of a tuner shop, but the Camaro Chroma simply demonstrates how carefully selected accessories available through Chevy dealers can create a look like nothing else. The Camaro Chroma is based on an SS/RS model in Summit White and uses a combination of current and not-yet-released components, including:
- A new silver stripe package
- 21-inch wheels (future product, with silver-painted spoke centers and a Victory Red stripe)
- “Blade” rear spoiler (future product)
- Summit White ground effects package
- Rear fender vent graphics
- Accessory front grille with body-color outer frame (future accessory)
“With its silver graphics on the Summit White paint, this car has a tailored, tone-on-tone appearance that is simultaneously racy and subdued,” said Todd Parker, design manager, GM Accessory Studio. “It is a sophisticated-looking car that is easily duplicated by any customer, because all of the parts are available to build it.”
From a performance standpoint, the Camaro Chroma’s standard LS3 V-8 engine is equipped with current accessories, including a performance intake, shorty headers and performance exhaust system. There’s also a Victory Red engine cover and a Hurst short-throw shifter for the six- speed manual transmission, as well as red-painted Brembo brake calipers.
Inside, the black-and-grey leather seats feature red accent stitching, as do the shifter boot, floor mats and door trim. Accessory inserts for the dashboard and door panels (in silver) are also included as available accessories.
“What’s great about the Camaro Chroma is it speaks to the almost unlimited possibilities that the accessories offer,” said Parker. “You can build your Camaro mild or wild, but build it your way.”
